A surge to 300,000 concurrent players for Borderlands 4 failed to blunt anger over optimization and tone-deaf responses. Players simultaneously rewarded access and fair pricing—celebrating more than 500 free titles and a lower-priced sequel—while pushing back on AI-styled collectibles and calling for bolder, human-driven creativity.
Reddit
#borderlands 4
#pc performance issues
#free pc games
#ai art backlash
#game pricing
